Table of Content
1 Introduction
1.1 Objective of the Study
1.2 Definition of the Market
1.3 Market Scope
1.3.1 Market Segment by Type, Application and Marketing Channel
1.3.2 Major Regions Covered (North America, Europe, Asia Pacific, Mid East & Africa)
1.4 Years Considered for the Study (2015-2028)
1.5 Currency Considered (U.S. Dollar)
1.6 Stakeholders
2 Key Findings of the Study
3 Market Dynamics
3.1 Driving Factors for this Market
3.2 Factors Challenging the Market
3.3 Opportunities of the Global Marketing & Ad Spending Market (Regions, Growing/Emerging Downstream Market Analysis)
3.4 Technological and Market Developments in the Marketing & Ad Spending Market
3.5 Industry News by Region
3.6 Regulatory Scenario by Region/Country
3.7 Market Investment Scenario Strategic Recommendations Analysis
4 Value Chain of the Marketing & Ad Spending Market
4.1 Value Chain Status
4.2 Upstream Raw Material Analysis
4.3 Midstream Major Company Analysis (by Manufacturing Base, by Product Type)
4.4 Distributors/Traders
4.5 Downstream Major Customer Analysis (by Region)
5 Global Marketing & Ad Spending Market-Segmentation by Type
5.1 Online Marketing & Advertising
5.2 Offline Marketing & Advertising
6 Global Marketing & Ad Spending Market-Segmentation by Application
6.1 Automotive
6.2 FMCG
6.3 Consumer Electronics
6.4 Cosmetics
6.5 Real Estate
6.6 Others
7 Global Marketing & Ad Spending Market-Segmentation by Marketing Channel
7.1 Traditional Marketing Channel (Offline)
7.2 Online Channel
8 Competitive Intelligence - Company Profiles
8.1 BBDO
8.1.1 BBDO Profile
8.1.2 BBDO Sales, Growth Rate and Global Market Share from 2015-2020
8.1.3 BBDO Product/Solution Launches and Enhancements Analysis
8.1.4 BBDO Business Overview/Recent Development/Acquisitions
8.2 Ameredia
8.2.1 Ameredia Profile
8.2.2 Ameredia Sales, Growth Rate and Global Market Share from 2015-2020
8.2.3 Ameredia Product/Solution Launches and Enhancements Analysis
8.2.4 Ameredia Business Overview/Recent Development/Acquisitions
8.3 Goodby Silverstien & Partners
8.3.1 Goodby Silverstien & Partners Profile
8.3.2 Goodby Silverstien & Partners Sales, Growth Rate and Global Market Share from 2015-2020
8.3.3 Goodby Silverstien & Partners Product/Solution Launches and Enhancements Analysis
8.3.4 Goodby Silverstien & Partners Business Overview/Recent Development/Acquisitions
8.4 Ogilvy & Mather
8.4.1 Ogilvy & Mather Profile
8.4.2 Ogilvy & Mather Sales, Growth Rate and Global Market Share from 2015-2020
8.4.3 Ogilvy & Mather Product/Solution Launches and Enhancements Analysis
8.4.4 Ogilvy & Mather Business Overview/Recent Development/Acquisitions
8.5 Widen & Kennedy
8.5.1 Widen & Kennedy Profile
8.5.2 Widen & Kennedy Sales, Growth Rate and Global Market Share from 2015-2020
8.5.3 Widen & Kennedy Product/Solution Launches and Enhancements Analysis
8.5.4 Widen & Kennedy Business Overview/Recent Development/Acquisitions
8.6 Arnold Worldwide
8.6.1 Arnold Worldwide Profile
8.6.2 Arnold Worldwide Sales, Growth Rate and Global Market Share from 2015-2020
8.6.3 Arnold Worldwide Product/Solution Launches and Enhancements Analysis
8.6.4 Arnold Worldwide Business Overview/Recent Development/Acquisitions
8.7 Doyle dane Bernbach
8.7.1 Doyle dane Bernbach Profile
8.7.2 Doyle dane Bernbach Sales, Growth Rate and Global Market Share from 2015-2020
8.7.3 Doyle dane Bernbach Product/Solution Launches and Enhancements Analysis
8.7.4 Doyle dane Bernbach Business Overview/Recent Development/Acquisitions
8.8 N.W. Ayer & son
8.8.1 N.W. Ayer & son Profile
8.8.2 N.W. Ayer & son Sales, Growth Rate and Global Market Share from 2015-2020
8.8.3 N.W. Ayer & son Product/Solution Launches and Enhancements Analysis
8.8.4 N.W. Ayer & son Business Overview/Recent Development/Acquisitions
8.9 Partnership Advertising
8.9.1 Partnership Advertising Profile
8.9.2 Partnership Advertising Sales, Growth Rate and Global Market Share from 2015-2020
8.9.3 Partnership Advertising Product/Solution Launches and Enhancements Analysis
8.9.4 Partnership Advertising Business Overview/Recent Development/Acquisitions
8.10 Saatchi and Saatchi
8.10.1 Saatchi and Saatchi Profile
8.10.2 Saatchi and Saatchi Sales, Growth Rate and Global Market Share from 2015-2020
8.10.3 Saatchi and Saatchi Product/Solution Launches and Enhancements Analysis
8.10.4 Saatchi and Saatchi Business Overview/Recent Development/Acquisitions
9 Global Marketing & Ad Spending Market-Segmentation by Geography
10 North America
10.1 North America Marketing & Ad Spending Production, Ex-factory Price, Revenue, Gross Margin (%) and Gross Analysis from 2015-2020
10.2 North America Marketing & Ad Spending Consumption, Terminal Price, Consumption Value and Channel Margin Analysis from 2015-2020
10.3 North America Marketing & Ad Spending Production Analysis from 2015-2020
10.4 North America Marketing & Ad Spending Consumption Analysis from 2015-2020
10.5 North America Marketing & Ad Spending Import and Export from 2015-2020
10.6 North America Marketing & Ad Spending Value, Production and Market Share by Type (2015-2020)
10.7 North America Marketing & Ad Spending Consumption, Value and Market Share by Application (2015-2020)
10.8 North America Marketing & Ad Spending by Country (United States, Canada)
10.8.1 North America Marketing & Ad Spending Sales by Country (2015-2020)
10.8.2 North America Marketing & Ad Spending Consumption Value by Country (2015-2020)
10.9 North America Marketing & Ad Spending Market PEST Analysis
11 Europe
11.1 Europe Marketing & Ad Spending Production, Ex-factory Price, Revenue, Gross Margin (%) and Gross Analysis from 2015-2020
11.2 Europe Marketing & Ad Spending Consumption, Terminal Price, Consumption Value and Channel Margin Analysis from 2015-2020
11.3 Europe Marketing & Ad Spending Production Analysis from 2015-2020
11.4 Europe Marketing & Ad Spending Consumption Analysis from 2015-2020
11.5 Europe Marketing & Ad Spending Import and Export from 2015-2020
11.6 Europe Marketing & Ad Spending Value, Production and Market Share by Type (2015-2020)
11.7 Europe Marketing & Ad Spending Consumption, Value and Market Share by Application (2015-2020)
11.8 Europe Marketing & Ad Spending by Country (Germany, UK, France, Italy, Spain, Russia, Netherlands, Turkey, Switzerland, Sweden, Poland, Belgium)
11.8.1 Europe Marketing & Ad Spending Sales by Country (2015-2020)
11.8.2 Europe Marketing & Ad Spending Consumption Value by Country (2015-2020)
11.9 Europe Marketing & Ad Spending Market PEST Analysis
12 Asia-Pacific
12.1 Asia-Pacific Marketing & Ad Spending Production, Ex-factory Price, Revenue, Gross Margin (%) and Gross Analysis from 2015-2020
12.2 Asia-Pacific Marketing & Ad Spending Consumption, Terminal Price, Consumption Value and Channel Margin Analysis from 2015-2020
12.3 Asia-Pacific Marketing & Ad Spending Production Analysis from 2015-2020
12.4 Asia-Pacific Marketing & Ad Spending Consumption Analysis from 2015-2020
12.5 Asia-Pacific Marketing & Ad Spending Import and Export from 2015-2020
12.6 Asia-Pacific Marketing & Ad Spending Value, Production and Market Share by Type (2015-2020)
12.7 Asia-Pacific Marketing & Ad Spending Consumption, Value and Market Share by Application (2015-2020)
12.8 Asia-Pacific Marketing & Ad Spending by Country (China, Japan, South Korea, Australia, India, Taiwan, Indonesia, Thailand, Philippines, Malaysia)
12.8.1 Asia-Pacific Marketing & Ad Spending Sales by Country (2015-2020)
12.8.2 Asia-Pacific Marketing & Ad Spending Consumption Value by Country (2015-2020)
12.9 Asia-Pacific Marketing & Ad Spending Market PEST Analysis
13 Latin America
13.1 Latin America Marketing & Ad Spending Production, Ex-factory Price, Revenue, Gross Margin (%) and Gross Analysis from 2015-2020
13.2 Latin America Marketing & Ad Spending Consumption, Terminal Price, Consumption Value and Channel Margin Analysis from 2015-2020
13.3 Latin America Marketing & Ad Spending Production Analysis from 2015-2020
13.4 Latin America Marketing & Ad Spending Consumption Analysis from 2015-2020
13.5 Latin America Marketing & Ad Spending Import and Export from 2015-2020
13.6 Latin America Marketing & Ad Spending Value, Production and Market Share by Type (2015-2020)
13.7 Latin America Marketing & Ad Spending Consumption, Value and Market Share by Application (2015-2020)
13.8 Latin America Marketing & Ad Spending by Country (Brazil, Mexico, Argentina, Columbia, Chile)
13.8.1 Latin America Marketing & Ad Spending Sales by Country (2015-2020)
13.8.2 Latin America Marketing & Ad Spending Consumption Value by Country (2015-2020)
13.9 Latin America Marketing & Ad Spending Market PEST Analysis
14 Middle East & Africa
14.1 Middle East & Africa Marketing & Ad Spending Production, Ex-factory Price, Revenue, Gross Margin (%) and Gross Analysis from 2015-2020
14.2 Middle East & Africa Marketing & Ad Spending Consumption, Terminal Price, Consumption Value and Channel Margin Analysis from 2015-2020
14.3 Middle East & Africa Marketing & Ad Spending Production Analysis from 2015-2020
14.4 Middle East & Africa Marketing & Ad Spending Consumption Analysis from 2015-2020
14.5 Middle East & Africa Marketing & Ad Spending Import and Export from 2015-2020
14.6 Middle East & Africa Marketing & Ad Spending Value, Production and Market Share by Type (2015-2020)
14.7 Middle East & Africa Marketing & Ad Spending Consumption, Value and Market Share by Application (2015-2020)
14.8 Middle East & Africa Marketing & Ad Spending by Country (Saudi Arabia, UAE, Egypt, Nigeria, South Africa)
14.8.1 Middle East & Africa Marketing & Ad Spending Sales by Country (2015-2020)
14.8.2 Middle East & Africa Marketing & Ad Spending Consumption Value by Country (2015-2020)
14.9 Middle East & Africa Marketing & Ad Spending Market PEST Analysis
15 Future Forecast of the Global Marketing & Ad Spending Market from 2020-2028
15.1 Future Forecast of the Global Marketing & Ad Spending Market from 2020-2028 Segment by Region
15.2 Global Marketing & Ad Spending Production and Growth Rate Forecast by Type (2020-2028)
15.3 Global Marketing & Ad Spending Consumption and Growth Rate Forecast by Application (2020-2028)
16 Appendix
16.1 Methodology
16.2 Research Data Source
