Table of Content
1 Introduction
1.1 Objective of the Study
1.2 Definition of the Market
1.3 Market Scope
1.3.1 Market Segment by Type, Application and Marketing Channel
1.3.2 Major Regions Covered (North America, Europe, Asia Pacific, Mid East & Africa)
1.4 Years Considered for the Study (2015-2028)
1.5 Currency Considered (U.S. Dollar)
1.6 Stakeholders
2 Key Findings of the Study
3 Market Dynamics
3.1 Driving Factors for this Market
3.2 Factors Challenging the Market
3.3 Opportunities of the Global Digital Advertising Platforms Market (Regions, Growing/Emerging Downstream Market Analysis)
3.4 Technological and Market Developments in the Digital Advertising Platforms Market
3.5 Industry News by Region
3.6 Regulatory Scenario by Region/Country
3.7 Market Investment Scenario Strategic Recommendations Analysis
4 Value Chain of the Digital Advertising Platforms Market
4.1 Value Chain Status
4.2 Upstream Raw Material Analysis
4.3 Midstream Major Company Analysis (by Manufacturing Base, by Product Type)
4.4 Distributors/Traders
4.5 Downstream Major Customer Analysis (by Region)
5 Global Digital Advertising Platforms Market-Segmentation by Type
5.1 Search Advertising Software
5.2 Display Advertising Software
5.3 Mobile Advertising Software
5.4 Social Advertising Software
5.5 Video Advertising Software
5.6 Cross-Channel Advertising Software
6 Global Digital Advertising Platforms Market-Segmentation by Application
6.1 Industrial
6.2 Commercial
6.3 Education
6.4 Others
7 Global Digital Advertising Platforms Market-Segmentation by Marketing Channel
7.1 Traditional Marketing Channel (Offline)
7.2 Online Channel
8 Competitive Intelligence - Company Profiles
8.1 OpenX
8.1.1 OpenX Profile
8.1.2 OpenX Sales, Growth Rate and Global Market Share from 2015-2020
8.1.3 OpenX Product/Solution Launches and Enhancements Analysis
8.1.4 OpenX Business Overview/Recent Development/Acquisitions
8.2 InMobi Technologies
8.2.1 InMobi Technologies Profile
8.2.2 InMobi Technologies Sales, Growth Rate and Global Market Share from 2015-2020
8.2.3 InMobi Technologies Product/Solution Launches and Enhancements Analysis
8.2.4 InMobi Technologies Business Overview/Recent Development/Acquisitions
8.3 MediaMath
8.3.1 MediaMath Profile
8.3.2 MediaMath Sales, Growth Rate and Global Market Share from 2015-2020
8.3.3 MediaMath Product/Solution Launches and Enhancements Analysis
8.3.4 MediaMath Business Overview/Recent Development/Acquisitions
8.4 ONE by AOL
8.4.1 ONE by AOL Profile
8.4.2 ONE by AOL Sales, Growth Rate and Global Market Share from 2015-2020
8.4.3 ONE by AOL Product/Solution Launches and Enhancements Analysis
8.4.4 ONE by AOL Business Overview/Recent Development/Acquisitions
8.5 Sovrn Holdings
8.5.1 Sovrn Holdings Profile
8.5.2 Sovrn Holdings Sales, Growth Rate and Global Market Share from 2015-2020
8.5.3 Sovrn Holdings Product/Solution Launches and Enhancements Analysis
8.5.4 Sovrn Holdings Business Overview/Recent Development/Acquisitions
8.6 Rubicon Project
8.6.1 Rubicon Project Profile
8.6.2 Rubicon Project Sales, Growth Rate and Global Market Share from 2015-2020
8.6.3 Rubicon Project Product/Solution Launches and Enhancements Analysis
8.6.4 Rubicon Project Business Overview/Recent Development/Acquisitions
8.7 Kenshoo
8.7.1 Kenshoo Profile
8.7.2 Kenshoo Sales, Growth Rate and Global Market Share from 2015-2020
8.7.3 Kenshoo Product/Solution Launches and Enhancements Analysis
8.7.4 Kenshoo Business Overview/Recent Development/Acquisitions
8.8 Sizmek
8.8.1 Sizmek Profile
8.8.2 Sizmek Sales, Growth Rate and Global Market Share from 2015-2020
8.8.3 Sizmek Product/Solution Launches and Enhancements Analysis
8.8.4 Sizmek Business Overview/Recent Development/Acquisitions
8.9 Facebook
8.9.1 Facebook Profile
8.9.2 Facebook Sales, Growth Rate and Global Market Share from 2015-2020
8.9.3 Facebook Product/Solution Launches and Enhancements Analysis
8.9.4 Facebook Business Overview/Recent Development/Acquisitions
8.10 Yahoo!
8.10.1 Yahoo! Profile
8.10.2 Yahoo! Sales, Growth Rate and Global Market Share from 2015-2020
8.10.3 Yahoo! Product/Solution Launches and Enhancements Analysis
8.10.4 Yahoo! Business Overview/Recent Development/Acquisitions
8.11 Choozle
8.11.1 Choozle Profile
8.11.2 Choozle Sales, Growth Rate and Global Market Share from 2015-2020
8.11.3 Choozle Product/Solution Launches and Enhancements Analysis
8.11.4 Choozle Business Overview/Recent Development/Acquisitions
8.12 Google (Alphabet)
8.12.1 Google (Alphabet) Profile
8.12.2 Google (Alphabet) Sales, Growth Rate and Global Market Share from 2015-2020
8.12.3 Google (Alphabet) Product/Solution Launches and Enhancements Analysis
8.12.4 Google (Alphabet) Business Overview/Recent Development/Acquisitions
8.13 Adobe
8.13.1 Adobe Profile
8.13.2 Adobe Sales, Growth Rate and Global Market Share from 2015-2020
8.13.3 Adobe Product/Solution Launches and Enhancements Analysis
8.13.4 Adobe Business Overview/Recent Development/Acquisitions
8.14 AdRoll
8.14.1 AdRoll Profile
8.14.2 AdRoll Sales, Growth Rate and Global Market Share from 2015-2020
8.14.3 AdRoll Product/Solution Launches and Enhancements Analysis
8.14.4 AdRoll Business Overview/Recent Development/Acquisitions
8.15 Twitter
8.15.1 Twitter Profile
8.15.2 Twitter Sales, Growth Rate and Global Market Share from 2015-2020
8.15.3 Twitter Product/Solution Launches and Enhancements Analysis
8.15.4 Twitter Business Overview/Recent Development/Acquisitions
8.16 Rocket Fuel
8.16.1 Rocket Fuel Profile
8.16.2 Rocket Fuel Sales, Growth Rate and Global Market Share from 2015-2020
8.16.3 Rocket Fuel Product/Solution Launches and Enhancements Analysis
8.16.4 Rocket Fuel Business Overview/Recent Development/Acquisitions
8.17 Oath Inc.(BrightRoll)
8.17.1 Oath Inc.(BrightRoll) Profile
8.17.2 Oath Inc.(BrightRoll) Sales, Growth Rate and Global Market Share from 2015-2020
8.17.3 Oath Inc.(BrightRoll) Product/Solution Launches and Enhancements Analysis
8.17.4 Oath Inc.(BrightRoll) Business Overview/Recent Development/Acquisitions
8.18 LinkedIn
8.18.1 LinkedIn Profile
8.18.2 LinkedIn Sales, Growth Rate and Global Market Share from 2015-2020
8.18.3 LinkedIn Product/Solution Launches and Enhancements Analysis
8.18.4 LinkedIn Business Overview/Recent Development/Acquisitions
9 Global Digital Advertising Platforms Market-Segmentation by Geography
10 North America
10.1 North America Digital Advertising Platforms Production, Ex-factory Price, Revenue, Gross Margin (%) and Gross Analysis from 2015-2020
10.2 North America Digital Advertising Platforms Consumption, Terminal Price, Consumption Value and Channel Margin Analysis from 2015-2020
10.3 North America Digital Advertising Platforms Production Analysis from 2015-2020
10.4 North America Digital Advertising Platforms Consumption Analysis from 2015-2020
10.5 North America Digital Advertising Platforms Import and Export from 2015-2020
10.6 North America Digital Advertising Platforms Value, Production and Market Share by Type (2015-2020)
10.7 North America Digital Advertising Platforms Consumption, Value and Market Share by Application (2015-2020)
10.8 North America Digital Advertising Platforms by Country (United States, Canada)
10.8.1 North America Digital Advertising Platforms Sales by Country (2015-2020)
10.8.2 North America Digital Advertising Platforms Consumption Value by Country (2015-2020)
10.9 North America Digital Advertising Platforms Market PEST Analysis
11 Europe
11.1 Europe Digital Advertising Platforms Production, Ex-factory Price, Revenue, Gross Margin (%) and Gross Analysis from 2015-2020
11.2 Europe Digital Advertising Platforms Consumption, Terminal Price, Consumption Value and Channel Margin Analysis from 2015-2020
11.3 Europe Digital Advertising Platforms Production Analysis from 2015-2020
11.4 Europe Digital Advertising Platforms Consumption Analysis from 2015-2020
11.5 Europe Digital Advertising Platforms Import and Export from 2015-2020
11.6 Europe Digital Advertising Platforms Value, Production and Market Share by Type (2015-2020)
11.7 Europe Digital Advertising Platforms Consumption, Value and Market Share by Application (2015-2020)
11.8 Europe Digital Advertising Platforms by Country (Germany, UK, France, Italy, Spain, Russia, Netherlands, Turkey, Switzerland, Sweden, Poland, Belgium)
11.8.1 Europe Digital Advertising Platforms Sales by Country (2015-2020)
11.8.2 Europe Digital Advertising Platforms Consumption Value by Country (2015-2020)
11.9 Europe Digital Advertising Platforms Market PEST Analysis
12 Asia-Pacific
12.1 Asia-Pacific Digital Advertising Platforms Production, Ex-factory Price, Revenue, Gross Margin (%) and Gross Analysis from 2015-2020
12.2 Asia-Pacific Digital Advertising Platforms Consumption, Terminal Price, Consumption Value and Channel Margin Analysis from 2015-2020
12.3 Asia-Pacific Digital Advertising Platforms Production Analysis from 2015-2020
12.4 Asia-Pacific Digital Advertising Platforms Consumption Analysis from 2015-2020
12.5 Asia-Pacific Digital Advertising Platforms Import and Export from 2015-2020
12.6 Asia-Pacific Digital Advertising Platforms Value, Production and Market Share by Type (2015-2020)
12.7 Asia-Pacific Digital Advertising Platforms Consumption, Value and Market Share by Application (2015-2020)
12.8 Asia-Pacific Digital Advertising Platforms by Country (China, Japan, South Korea, Australia, India, Taiwan, Indonesia, Thailand, Philippines, Malaysia)
12.8.1 Asia-Pacific Digital Advertising Platforms Sales by Country (2015-2020)
12.8.2 Asia-Pacific Digital Advertising Platforms Consumption Value by Country (2015-2020)
12.9 Asia-Pacific Digital Advertising Platforms Market PEST Analysis
13 Latin America
13.1 Latin America Digital Advertising Platforms Production, Ex-factory Price, Revenue, Gross Margin (%) and Gross Analysis from 2015-2020
13.2 Latin America Digital Advertising Platforms Consumption, Terminal Price, Consumption Value and Channel Margin Analysis from 2015-2020
13.3 Latin America Digital Advertising Platforms Production Analysis from 2015-2020
13.4 Latin America Digital Advertising Platforms Consumption Analysis from 2015-2020
13.5 Latin America Digital Advertising Platforms Import and Export from 2015-2020
13.6 Latin America Digital Advertising Platforms Value, Production and Market Share by Type (2015-2020)
13.7 Latin America Digital Advertising Platforms Consumption, Value and Market Share by Application (2015-2020)
13.8 Latin America Digital Advertising Platforms by Country (Brazil, Mexico, Argentina, Columbia, Chile)
13.8.1 Latin America Digital Advertising Platforms Sales by Country (2015-2020)
13.8.2 Latin America Digital Advertising Platforms Consumption Value by Country (2015-2020)
13.9 Latin America Digital Advertising Platforms Market PEST Analysis
14 Middle East & Africa
14.1 Middle East & Africa Digital Advertising Platforms Production, Ex-factory Price, Revenue, Gross Margin (%) and Gross Analysis from 2015-2020
14.2 Middle East & Africa Digital Advertising Platforms Consumption, Terminal Price, Consumption Value and Channel Margin Analysis from 2015-2020
14.3 Middle East & Africa Digital Advertising Platforms Production Analysis from 2015-2020
14.4 Middle East & Africa Digital Advertising Platforms Consumption Analysis from 2015-2020
14.5 Middle East & Africa Digital Advertising Platforms Import and Export from 2015-2020
14.6 Middle East & Africa Digital Advertising Platforms Value, Production and Market Share by Type (2015-2020)
14.7 Middle East & Africa Digital Advertising Platforms Consumption, Value and Market Share by Application (2015-2020)
14.8 Middle East & Africa Digital Advertising Platforms by Country (Saudi Arabia, UAE, Egypt, Nigeria, South Africa)
14.8.1 Middle East & Africa Digital Advertising Platforms Sales by Country (2015-2020)
14.8.2 Middle East & Africa Digital Advertising Platforms Consumption Value by Country (2015-2020)
14.9 Middle East & Africa Digital Advertising Platforms Market PEST Analysis
15 Future Forecast of the Global Digital Advertising Platforms Market from 2020-2028
15.1 Future Forecast of the Global Digital Advertising Platforms Market from 2020-2028 Segment by Region
15.2 Global Digital Advertising Platforms Production and Growth Rate Forecast by Type (2020-2028)
15.3 Global Digital Advertising Platforms Consumption and Growth Rate Forecast by Application (2020-2028)
16 Appendix
16.1 Methodology
16.2 Research Data Source
